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Digital Wish Receives Grant for Social Media Campaign
Posted by Jon Ketchum at 11:45:07 AM Wed 10/14/2009
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Digital Wish received a consultancy grant to hire social media professional, Josh Groth in an effort to strengthen connections with users. Through the grant, a detailed media strategy was crafted to help increase Digital Wish’s “digital-footprint” in accordance with Groth’s expertise in the field.

Groth’s 2-month correspondence yielded a systematic ‘new media’ approach, detailing how best to use social media tools such as Twitter, Facebook and You Tube. His “90-day challenge” provided a methodical mix of ways to use social trends to voice a cause.

Groth was connected to Digital Wish through an outreach program for non-profits on www.idealist.org.

You can track Digital Wish’s progress throughout Groth’s 90-day challenge by following us on Twitter, becoming a fan on Facebook or staying tuned to our channel on You Tube.


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